Interbrand, Business Week: Best Global Brands in 2009

Ogilvy: Facebook for business

Chris Anderson: Free as a business model

Styria Medien: future of the newspaper

CS Monitor replaces daily print edition with its website

Analysis: Is it a model that other struggling newspapers should follow? Why could the Christian Science Monitor succeed on the net if it did not in print? Read more

Newspaper is something you read, the web is something you do

During the fourth session of WAN’s Readership Conference in Amsterdam in October 16-17, 2008, Mario Garcia, President, Garcia Media, USA spoke about how we can attract and retain the attention of people who think fast, absorb fast and demand new information faster than any generation that preceded it. Read more

Where did Norwegian success of VG come from?

Verdens Gang (VG) is, like most other newspapers in the world, in its circulation meltdown. But despite the circulation drop, the profits of VG are on the rise. Read more

Telegraaf.nl and its social media experience

Telegraaf.nl works together with social networks. Setting-up and preparation within the organization is neccessary for such operation. Read about the benefits for the newspaper company and what can be learnt from such an initiative. Read more

Audience growing strategies for newspapers

New innitiatives are necessary to grow reach and attract new readers to the newspapers. Efficient combinations of those should be the key element of each newspaper strategy. Read more

Mergers, acquisitions, research and development at newspaper companies

Smart media companies are investing millions of Euros on acquiring new digital companies that are expected to grow and provide rich rewards. Companies like News Corporation in the US, Fairfax Media in Australia, Axel Springer in Germany, Telegraaf Media Group in the Netherlands and others, have invested in digital company acquisitions in order to win profits over time. Learn what some other European companies do and how they invest their money. Read more