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Wikipedia founder: recession to hit websites

November 6, 2008 by grzegorz.piechota · 1 Comment 

Jimmy Wales, the founder of Wikipedia, believes the global economy is headed for a “pretty serious recession” that will hit websites that are heavily reliant on advertising. Read more

CS Monitor replaces daily print edition with its website

October 29, 2008 by grzegorz.piechota · 1 Comment 

Christian Science Monitor: an upgraded website prototypeAnalysis: Is it a model that other struggling newspapers should follow? Why could the Christian Science Monitor succeed on the net if it did not in print? Read more

How to engage bloggers into the newspaper

October 15, 2008 by grzegorz.piechota · 1 Comment 

John Wilpers, an Innovation consultant / Photo by KnallgrauHere are some tips from John Wilpers of Innovation: You need to go out into the community, find the quality bloggers, send them an e-mail or call them on the phone. ”It does not take a lot of convincing.” Read more

How to change our newspaper’s image

October 15, 2008 by grzegorz.piechota · Leave a Comment 

Bernard Asselin, Vice President of the Gazette in Canada”When you try to change an image of a newspaper with a marketing campaign, changes in its content must follow. Otherwise there would be a disconnection between the new image and the content,” says Bernard Asselin, Vice President of The Gazette in Canada. Read more

Mobile content: snack, speed & snip

October 15, 2008 by grzegorz.piechota · 1 Comment 

Annabel Hembry, Head of Communications at Associated Newspapers (UK)”Content on mobile phone is all about snacking. All about speed. You just want little snippets of information,” says Annabel Hembry, Head of Communications at Associated Newspapers (UK). Read more

Media convergence: dare to make mistakes

October 14, 2008 by grzegorz.piechota · 2 Comments 

Ulrik Haagerup, Head of News at Danish Broadcasting Corporation (Danmark)“90 per cent of newspaper reporters can become good TV or radio journalists. It is not difficult. Don’t make it a rocket science,” says Ulrik Haagerup, Head of News at Danish Broadcasting Corporation and former newspaper editor. Read more

Redesign is not only about changing a costume

October 14, 2008 by grzegorz.piechota · Leave a Comment 

Michel Gaffre, newspaper designer, Newsmedia, France“Newspaper design is not only about colors, typography, graphics. It gives the newspaper a real personality, an identity,” says Michel Gaffre, design consultant from France. Read more

INMA poll: John Wilpers, Innovation, on sins of newspapers

October 13, 2008 by marek.miller · Leave a Comment 

John Wilpers, consultant at Innovation International Media Consulting Group (USA), talks about deadly sins of today’s newspapers. Read more

INMA poll: Annabel Hembry, Associated Newspapers, on sins of newspapers

October 13, 2008 by marek.miller · Leave a Comment 

Annabel Hembry, Head of Communications at Associated Newspapers (Daily Mail, Mail on Sunday, Evening Standard and Metro UK), United Kingdom, talks about deadly sins of today’s newspapers. Read more

INMA poll: Earl J. Wilkinson, INMA, on sins of newspapers

October 13, 2008 by marek.miller · Leave a Comment 

Earl J. Wilkinson, Executive Director, International Newsmedia Marketing Association (USA), talks about deadly sins of today’s newspapers. Read more

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