Where did Norwegian success of VG come from?
October 17, 2008 by marek.miller · 4 Comments
Verdens Gang (VG) is, like most other newspapers in the world, in its circulation meltdown. But despite the circulation drop, the profits of VG are on the rise. Read more
Tagged: conference, Marketing, multi-media, strategy, WAN
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(1 votes, average: 5.00 out of 5)Innovations in digital revenue-making
October 15, 2008 by marek.miller · 2 Comments
As the new revenue sources emerge, making money requires multiple revenue streams and a flexible strategy. Some companies prove that profits from digital projects can really be achievable. Read more
Tagged: business model, conference, innovation, internet, multi-media, WAN
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(1 votes, average: 5.00 out of 5)Multiplatform future is no longer the future. It is here
October 15, 2008 by marek.miller · Leave a Comment
Multimedia storytelling, database journalism, readers’ engagement and distribution are the key areas newspaper publishers can explore to make money online, as suggests Caroline Little, an adviser to the Guardian (UK). Read more
Tagged: Case studies, conference, innovation, multi-media, WAN
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(1 votes, average: 5.00 out of 5)Media convergence: dare to make mistakes
October 14, 2008 by grzegorz.piechota · 2 Comments
“90 per cent of newspaper reporters can become good TV or radio journalists. It is not difficult. Don’t make it a rocket science,” says Ulrik Haagerup, Head of News at Danish Broadcasting Corporation and former newspaper editor. Read more
Tagged: business model, conference, INMA, multi-media, newspaper, newsroom integration, Outlook 2009
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(No Ratings Yet)Hastings: Condemnation of multiskilling in journalism
October 9, 2008 by grzegorz.piechota · Leave a Comment
“I cannot see how on these terms reporters can have time to acquire the information that enables them to have interesting things to say.” Read more
Revolution at the Daily Telegraph
September 9, 2008 by grzegorz.piechota · Leave a Comment
With its move to full colour complete, the UK Daily Telegraph is enjoying a “new golden age”, according to its editor-in-chief Will Lewis. But the revolution has been brutal – and staff could yet strike. Read more
Tagged: Case studies, editor, innovation, internet, multi-media
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(No Ratings Yet)70+ registered to INMA conference in Vienna
August 7, 2008 by inge.van.gaal · Leave a Comment
INMA members and newsmedia executives around the world are getting excited about INMA European Conference Experience with a good reason!
Tagged: campaign, conference, INMA, Marketing, mobile, multi-media
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