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Annita Beysen: focus on consumers, not a product

Posted By tom.corbett On December 5, 2008 @ 5:31 pm In Videos | No Comments

”Products will come and go, websites will come and go, newspapers will come and go, consumers will always stay,” says Annita Beysen, an owner of U-sentric consultancy.

U-sentric [1] is a Belgium-based user experience engineering and design company. 

Ms. Beysen and Tarra Shrimpton-Smith, a project manager at U-sentric, spoke with our Inge van Gaal at the Web Goes Mobile seminar [2]in Grimbergen in Belgium on Dec. 4, 2008.

They explained why it is so important now to keep consumers happy, especially if you create a website in this so competitive world.

Watch full interview:

(Video by Tom Corbett of INMA.)

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URL to article: http://forum4editors.com/2008/12/annita-beysen-focus-on-consumers-not-a-product/

URLs in this post:

[1] U-sentric: http://www.u-sentric.com/

[2] Web Goes Mobile seminar : http://forum4editors.com/tag/mobile-web/

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