INMA and IFRA members and practictioners of the classified advertising business have gathered in Czech Republic on Wednesday, October 22nd, to discuss the latest ideas and trends in their business. Tom Corbett is going to blog live from Prague exclusively for forum4editors.com
Speakers of this two-days-long event include:
Gerald Coniel of Junkmail in South Africa who is to present a global trends overview;
Sharon Knitter who is to tell a story of her cars.com and how the mobile phone is taking over the way people buy cars in Chicago;
Joachim Vranken, Chief Executive Officer of Kalaydo.de, is to present its regional classified portal of German newspapers in Northrhine-Westphalia and Rheinland-Pfalz;
Angel Fernandez from Spanish daily newspaper La Vanguardia;
Diane Devriendt, Marketing & Research Manager, and Marian Kin, Editor in Chief of Vacature.com in Belgium;
Felix Erken, Managing Director of Junkmail in South Africa.
Just before the conference has started, Tom Corbett had interviewed INMA’s Inge van Gaal.
He asked her how the classified advertising market would evolve in the coming years:
[...] CEO of Pretoria-based Junk Mail Publishing provided an overview of the major trends at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] R. Knitter, Senior Director of Consumer Products at Cars.com, spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] Devriendt and his collegue – the chief editor Marian Kin – spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
Feel free to leave a comment... and oh, if you want a pic to show with your comment, go get a gravatar!
During the Digital Innovators’ Summit in Berlin, Daniel Cohen, Partner, Gemini Fund briefly covered the Israel startup environment and some of the current trends he is seeing as it relates to new startups and innovation.
Number of investments in...
Audience is publishers’ most valuable asset – and they want to monetize this audience yourself, rather than letting others reap the benefits. Software services and private ad exchanges can help manage and safeguard your precious data and optimize...
Selling online advertising inventory at a decent rate is still a challenge. Publishers need to create attractive offerings and be pro-active in selling these. Participants of the Digital Innovators’ Summit in Berlin could listen to different industry...
The reach and scale of social media continues to grow, but how can publishers profit from this? In this session, publishers provided insights into their strategies and approaches to social media.
Dan Hickey is the SVP, Digital Engagement, Meredith, USA
What...
Growth can be pursued in a number of different ways, but one of the most challenging and lucrative ways is expanding business into other countries. Digital makes it easier to reach customers in other countries. Dr. Jens Müffelmann shared his strategies...
New Revenue Streams were the topic of one of the sessions during the Digital Innovators’ Summit in Berlin. Integrating e-commerce into magazine sites, offering commerce deals with the publisher’s brand on a white label platform, and utilizing...
Delegates from Forbes, Sports Illustrated and nugg.ad spoke during the Digital Innovators’ Summit in Berlin about the core of the digital publishing business.
Quality content remains at the heart of the digital publishing business. But how can it...
Sign up to receive breaking news as well as receive other site updates!
Share your story with the world!
Did you break an incredible news story? Launched an amazing campaign? Got thousands of letters from your readers? Rushed them to newstands and your website? Shook the country and competitors? Show your case study on forum4editors.com!
Random quote
If a person is not talented enough to be a novelist, not smart enough to be a lawyer, and his hands are too shaky to perform operations, he becomes a journalist. by Norman Mailer , American writer (1923-2007)
[...] CEO of Pretoria-based Junk Mail Publishing provided an overview of the major trends at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] R. Knitter, Senior Director of Consumer Products at Cars.com, spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] Vranken spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]
[...] Devriendt and his collegue – the chief editor Marian Kin – spoke at the INMA/IFRA Classified Advertising Seminar, organized in Prague on October 22-23, [...]